Gregg Ambulos

Dell EMC Partner Preferred Program comes to Commercial Segment in Canada

October 30, 2018 Mark Cox Comments Off

Canadian partners selling into approximately 1,000 designated accounts in the Commercial segment in Canada will receive additional incents, and Partner of Record Status if they win the deal. The same status is not yet there for Enterprise accounts, but the company says that they are working on it.

Dell EMC looks to EMC sales alignment to ease legacy Dell partner issues

March 14, 2017 Mark Cox Comments Off

Greg Ambulos, who runs North America’s channel business for Dell EMC, was in Toronto today, and provided an update on the new channel program’s progress. He also detailed changes to the overall sales structure designed to deal with long-standing complaints of legacy Dell partners.

Dell and EMC look to pull off stunningly swift channel integration

May 3, 2016 Mark Cox Comments Off

The imminent close of the Dell-EMC deal brings with it new opportunities and change for the two companies’ channels. EMC channel chief Gregg Ambulos outlines the new company’s channel plans.

EMC tweaks partner program in response to partner feedback

January 22, 2016 Mark Cox Comments Off

Changes for 2016 include allowing Authorized partners to qualify for the Silver tier at mid-year, increasing the Silver rebate payout, and changing revenue tier thresholds in some markets, which include Canada, but not the U.S.

New EMC Federation deal reg, rules of engagement to be launched

May 5, 2015 Mark Cox Comments Off

EMC is also announcing several other programmatic moves, including a Federation Ready designation and expanding EMC’s EMC Ready sales transformation initiative to partners. Their EMC True loyalty program pilot is now being publicized and expanded globally.

EMC VSPEX portfolio being expanded into the enterprise

May 5, 2015 Mark Cox Comments Off

The channel-exclusive VSPEX solutions, which have been targeted at mid-market and SMB customers, are being expanded to the enterprise with the addition of the EMC VMAX 100K enterprise data services platform.