Marketing

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The channel professional: What’s in a name?

October 14, 2010 Robert Dutt Comments Off on The channel professional: What’s in a name?
How you classify your business can go a long way helping customers understand your value proposition.

Luanne Tierney, vice president of worldwide channel marketing at Cisco.
Marketing

Cisco’s Partner Velocity: What to expect and how to (maybe) get in

October 11, 2010 Robert Dutt Comments Off on Cisco’s Partner Velocity: What to expect and how to (maybe) get in
Need an invite to the swanky partner marketing event hosted by Cisco channel marketing chief Luanne Tierney? Here are some thoughts on how to get yourself an invite to Barcelona.