Year: 2023

Networking

Gigamon targets encrypted network traffic with new Precryption technology

September 12, 2023 Mark Cox Comments Off on Gigamon targets encrypted network traffic with new Precryption technology
Precryption technology is a more efficient way of finding threats in encrypted network traffic, which examines the data before it is encrypted, and has wide appeal to reseller and strategic alliance partners alike.

Networking

HPE announces new high-level Aruba Networking SMB switch and access point at Atmosphere Bali event

September 11, 2023 Mark Cox Comments Off on HPE announces new high-level Aruba Networking SMB switch and access point at Atmosphere Bali event
The Aruba Instant On AP22D, a Wi-Fi 6 access point, and the Aruba Instant On 1960 stackable switch are both SMB products laden with enterprise technology, and are aimed at SMB customers who want performance.

Distribution

Netsurion signs on with Radius Channels to drive their business with unique distribution model

September 8, 2023 Mark Cox Comments Off on Netsurion signs on with Radius Channels to drive their business with unique distribution model
Netsurion has been around for many years, but this is the first distribution deal for the MDR provider, and they chose a new company with a white glove model whose founder has already succeeded in distribution with the same model.

As-a-Service

Simon Ewington lays out vision as new HPE VP of Worldwide Channel and Partner Ecosystem

September 1, 2023 Mark Cox Comments Off on Simon Ewington lays out vision as new HPE VP of Worldwide Channel and Partner Ecosystem
Ewington won’t exactly be a new face, having been at HP and then HPE for 27 years, including many channel facing roles, and having been acting in this position on an interim basis since February, but his past experience provides him with views how partners can be made more effective.

E-commerce

inriver unveils its next-gen Brand Store to provide customers with self-serve micro digital storefronts

August 31, 2023 Mark Cox Comments Off on inriver unveils its next-gen Brand Store to provide customers with self-serve micro digital storefronts
The Brand Store is a completely remade version of a product inriver has had for many years, and while not itself a lucrative opportunity for their partner base, it will contribute to the overall value of the inriver solution and to partners’ advisory roles.

Data Management

Cross-cloud DR and migration vendor Datamotive joins VMware Technology Alliance Partner Program

August 30, 2023 Mark Cox Comments Off on Cross-cloud DR and migration vendor Datamotive joins VMware Technology Alliance Partner Program
Datamotive sets itself apart from competitors in the cross-cloud recovery and migration space with a recovery SLA of 10 minutes and 100% data consistency.

Artificial Intelligence

Lenovo, VMware extend strategic partnership around new Generative AI solutions

August 30, 2023 Mark Cox Comments Off on Lenovo, VMware extend strategic partnership around new Generative AI solutions
NVIDIA is the third member of this collaboration, which brings multiple new turnkey Generative AI and multi-cloud solutions to market.

Data Management

Tintri looking to complete turnaround story with launch of two VMware-complementary solutions at VMware Explore

August 29, 2023 Mark Cox Comments Off on Tintri looking to complete turnaround story with launch of two VMware-complementary solutions at VMware Explore
Tintri has also switched to a 100% channel model, and is currently restructuring their channel program.

Backup

Veeam-centric backup storage company Object First looks for new partners at VMware Explore

August 29, 2023 Mark Cox Comments Off on Veeam-centric backup storage company Object First looks for new partners at VMware Explore
Object First, created by Veeam’s two co-founders and run by former Webroot and Axcient CEO David Bennett, focuses on immutability and ransomware recovery, and as a year-old startup, is looking for more partners to get their message out to customers.

Security

Fortinet enhances FortiSASE solution with additional Fortinet integrations

August 28, 2023 Mark Cox Comments Off on Fortinet enhances FortiSASE solution with additional Fortinet integrations
Fortinet has already been beefing up its SASE platform with their WLAN portfolio, and the newest version extends that, providing more support for microbranches and related devices and for DLP, and introducing digital experience monitoring to the SASE platform for the first time