When I caught up with Avaya worldwide channel chief Jeremy Butt at the company’s Americas International Partner Conference, I asked him to identify the top untapped opportunity for his company’s channel partners. What’s the one place he’d most like to see his partners improve and stop leaving money on the table?

To my surprise, he immediately volunteered not one, but three areas where he’d like his partners to capitalize more.

Check out the video to find out what’s on Butt’s mind.

httpvh://www.youtube.com/watch?v=XURBnxcaBzY