December 17, 2018Mark CoxComments Off on Mitel looks to expand Master Agent channel as part of global UCaaS drive
A new Master Agent agreement with TradeWinds Brokerage establishes Mitel’s first Master Agent in ANZ, where their UCaaS business is already strong. It leverages a U.S. relationship which is part of a growing Master Agent channel in that market.
March 7, 2018Mark CoxComments Off on ShoreTel influence strong in new Mitel channel program and shift to two-tier distribution
Specific details on the new Mitel channel program elements, and the distributors involved, will not be announced until April, but the strategic outline of both elements of the go-to-market strategy was made clear.
July 10, 2017Mark CoxComments Off on Mitel will protect own channel in Toshiba UC acquisition
Mitel’s acquisition of the Toshiba business is all about acquiring customers, and their channel. In order to protect their own Mitel channel partners, the two channels will, however, remain separate.
August 20, 2014Mark CoxComments Off on New ThreatTrack channel chief looks to distribution for ThreatSecure go-to-market
While ThreatTrack has a channel of SMB-focused VIPRE resellers, the new channel chief’s task is to build an enterprise-focused channel for ThreatSecure, and to do that, he is looking to distribution.