Lynn Anderson

Vincent Brissot, vice president of worldwide channel marketing for HP’s Printing and Personal Systems group.
Channel Programs

PartnerOne name to live on in pan-HP Alliance program

March 19, 2015 Robert Dutt Comments Off on PartnerOne name to live on in pan-HP Alliance program
HP introduces PartnerOne Alliance, a framework that will help partners who work with both HP Enterprise group and PPS post-split.

Lynn Anderson, senior vice president of demand generation and channel marketing at HP
Channel Programs

HP moving partner marketing to planned MDF model

March 17, 2015 Robert Dutt Comments Off on HP moving partner marketing to planned MDF model
HP’s shift in MDF priorities will result in better campaigns, higher ROI and more overall MDF dollars available to partners, channel marketing chief says.

Lynn Anderson, senior vice president of channel marketing and demand generation at HP
Channel Programs

HP looks to marketing as channel differentiator

March 24, 2014 Robert Dutt Comments Off on HP looks to marketing as channel differentiator
HP channel marketing and demand gen chief Lynn Anderson looking to link up partners with marketing agencies to streamline MDF, support growth.