Articles by Mark Cox

Partnerships

Cyberinc brings isolation-based cybersecurity protection to HPE Complete program

June 20, 2018 Mark Cox Comments Off on Cyberinc brings isolation-based cybersecurity protection to HPE Complete program
Isolation-based security is a fairly new technology, with Symantec being the best-known vendor in the space, but Cyberinc thinks that the additional security value they bring to the table will resonate with HPE’s own core messaging.

Mobility

Aruba announces first SD-WAN branch solution

June 19, 2018 Mark Cox Comments Off on Aruba announces first SD-WAN branch solution
Aruba extends their software-defined architecture to the branch, with the new Cloud Managed 7000 Series Branch Gateways, as well as new Aruba Central abilities to manage them.

Cloud

HPE to start out new GreenLake Hybrid Cloud on direct model

June 19, 2018 Mark Cox Comments Off on HPE to start out new GreenLake Hybrid Cloud on direct model
HPE has announced an exciting extension of their Pointnext Services with HPE GreenLake Hybrid Cloud. Channel partners will have to wait a while to get their hands on the new offering however, since HPE wants to establish a smooth motion for the service itself before opening it up to the channel.

Channel Programs

HPE pledges to further ramp up channel commitment at Global Partner Summit

June 19, 2018 Mark Cox Comments Off on HPE pledges to further ramp up channel commitment at Global Partner Summit
HPE outlined its goals for its channel for the year ahead, together with new and planned initiatives to help them get there.

Marketing

HPE adds more resources to partner digital marketing strategy

June 19, 2018 Mark Cox Comments Off on HPE adds more resources to partner digital marketing strategy
HPE has built on the Digital Marketing program they announced last year with a new digital marketing maturity assessment tool, and increased resources through Marketing Pro Academy,

Cloud

SwiftStack launches 1space to unlock new multi-cloud use cases

June 19, 2018 Mark Cox Comments Off on SwiftStack launches 1space to unlock new multi-cloud use cases
1space is also a new open source project, and is joined as new SwiftStack open source endeavours by MetaSync, which like 1space, also brings new multi-cloud technologies to the open source community.

Internet of Things

Extreme Networks launches new machine learning-powered Smart OmniEdge solution

June 19, 2018 Mark Cox Comments Off on Extreme Networks launches new machine learning-powered Smart OmniEdge solution
Extreme Networks believes that the addition of AI and simplicity to the edge, the unification of campus and distributed architectures, and the choice that customers now have between an appliance and as-a-service, will make it easier for partners to have conversations with customers about business problems rather than networking challenges.

Storage

Qumulo unveils disruptive entry level offering for archive file storage

June 19, 2018 Mark Cox Comments Off on Qumulo unveils disruptive entry level offering for archive file storage
Qumulo combines their extreme scale-out Qumulo File Fabric software in a dense 1U box with dense 12TB drives powered by a system-on-a-chip, to provide a new lower-cost offering designed to make archives much more accessible to users than has been the case until now.

Channel Programs

HPE unveils new GreenLake Flex Capacity partner program around flexible consumption model

June 18, 2018 Mark Cox Comments Off on HPE unveils new GreenLake Flex Capacity partner program around flexible consumption model
HPE announced the core parameters of its new GreenLake Flex Capacity for partners late last year, but now, in deep consultation with partners, have developed what they believe will be an effective model by which the channel can monetize it.

Managed Services

Continuum expands RMM differentiation and appeals to broader MSP base with CARVIR acquisition

June 18, 2018 Mark Cox Comments Off on Continuum expands RMM differentiation and appeals to broader MSP base with CARVIR acquisition
Late last year, Continuum decided to supplement the endpoint security embedded in their core suite with a new security unit, and new service offerings, which became available in April. The CARVIR acquisition accelerates that initiative significantly.