Articles by Mark Cox

Backup

Pax8 to bring Axcient/eFolder’s cloud products to distribution for the first time

August 2, 2018 Mark Cox Comments Off on Pax8 to bring Axcient/eFolder’s cloud products to distribution for the first time
Axcient/eFolder and Pax8 both see very strong mutual synergies in this new relationship.

Artificial Intelligence

CrushBank seeing good results in early post-launch days of IT Help-Desk application built on IBM Watson

August 2, 2018 Mark Cox Comments Off on CrushBank seeing good results in early post-launch days of IT Help-Desk application built on IBM Watson
CrushBank, which came to ChannelCon a year ago to evangelize their product before it came to market, is finding the job easier this year, with customer references in tow and AI hotter than ever. Interestingly, Canadian MSPs have been particularly receptive.

Printing and Imaging

Brother channel development shifts from recruitment to engagement

August 2, 2018 Mark Cox Comments Off on Brother channel development shifts from recruitment to engagement
Brother has completed its transformation from a purely direct dealing vendor to a 100 per cent focused channel player targeting SMBs, and has built up its channel to the point where they don’t have to pound the pavement for more partners. The perception that they are a consumer brand? Well, they continue to work hard to change that.

Channel Programs

Panasonic reshapes product portfolio and channel enablement to push deeper into new rugged device markets

August 1, 2018 Mark Cox Comments Off on Panasonic reshapes product portfolio and channel enablement to push deeper into new rugged device markets
Panasonic has made major changes to its product set and its channel go-to-market mechanisms in order to better expand in enterprise markets outside their rugged PC stronghold.

Managed Services

ESET gears up in Managed Service Provider market

August 1, 2018 Mark Cox Comments Off on ESET gears up in Managed Service Provider market
ESET has been in the MSP space for a while, but is now making a push to increase their presence there. They also indicated that they will shortly be releasing their first offering specifically built for the cloud.

Managed Services

SOCSoter adds Breach Detection service for SMBs to their Vulnerability Monitoring Service

August 1, 2018 Mark Cox Comments Off on SOCSoter adds Breach Detection service for SMBs to their Vulnerability Monitoring Service
SOCSoter, which has over a hundred channel partners reselling their offering, doesn’t yet have any partners in Canada, but will be at the ASCII show in Toronto later this month looking to change that.

Randy Churchill, director of marketing and business development for D&H Canada
Digital Signage

D&H Canada expanding focus on digital signage space

July 31, 2018 Mark Cox Comments Off on D&H Canada expanding focus on digital signage space
Digital signage is now a mature IT market, but for D&H Canada, it is hotter than ever. They expect recent momentum in the space to be increased by a new relationship with Atlona, which just signed with D&H in the U.S., and will be in Canada before the end of the year.

Artificial Intelligence

Zoho bringing Zia AI tool into Zoho One suite highlights major upgrades

July 31, 2018 Mark Cox Comments Off on Zoho bringing Zia AI tool into Zoho One suite highlights major upgrades
Other enhancements include a new unified dashboard and unified search feature for all 40 applications in Zoho One, as well as the 40th app – Backstage – an event management solution that is also sold separately.

Security

FireEye adds machine learning as the fourth engine in Endpoint Security solution

July 31, 2018 Mark Cox Comments Off on FireEye adds machine learning as the fourth engine in Endpoint Security solution
FireEye has spent the last two years developing its own machine learning engine, which now complements signature, behaviour-based and intelligence-based engines in their endpoint offering.

Security

SonicWall adding direct touch to channel sales motion to deepen mid-market penetration

July 30, 2018 Mark Cox Comments Off on SonicWall adding direct touch to channel sales motion to deepen mid-market penetration
SonicWall has added a direct touch to their midmarket strategy, within the context of their 100 per cent channel go-to-market.