Articles by Mark Cox

Big Data

Splunk makes both strategic and tactical enhancements to partner strategy

October 24, 2019 Mark Cox Comments Off on Splunk makes both strategic and tactical enhancements to partner strategy
All partners will see enhancements to the deal registration and CPQ systems, while Technology Alliance Partners get more perks and a clearer progression path.

Big Data

Splunk introduces next-gen ‘Data to Everything’ vision

October 23, 2019 Mark Cox Comments Off on Splunk introduces next-gen ‘Data to Everything’ vision
Splunk CEO Doug Merritt updated the audience at the company’s .conf19 event on the company’s strategy, and unveiled some important new pricing changes that give customers a lot more choice.

Channel Programs

Extreme Networks enables partners with new Broadcom partnership, channel program enhancements

October 23, 2019 Mark Cox Comments Off on Extreme Networks enables partners with new Broadcom partnership, channel program enhancements
The channel announcements include ExtremeForward, a new MSP program for cloud-driven networking, and a new ExtremeCloud IQ specialization.

Networking

Aruba expands CX operating system to the campus with new switching portfolio

October 22, 2019 Mark Cox Comments Off on Aruba expands CX operating system to the campus with new switching portfolio
The three-pronged announcement includes a new version of the AOS-CX operating system, extends it from the data centre to the campus with two new models, and provides an update of Aruba’s NetEdit switch configuration software.

Networking

Extreme Networks looks to be different and disruptive with ExtremeCloud IQ cloud management

October 22, 2019 Mark Cox Comments Off on Extreme Networks looks to be different and disruptive with ExtremeCloud IQ cloud management
Extreme rolls out a rebranded and enhanced version of the Hive Manager solution they recently acquired with Aerohive, with the addition of a new Co-Pilot automation capability.

No Picture
Cloud

InfiniteIO, SwiftStack partner to cut NAS costs by transparently tiering data to the cloud

October 21, 2019 Mark Cox 1
The partnership with SwiftStack extends InfiniteIO’s core value proposition of applying network deep packet inspection to NFS traffic, to identify and offload metadata requests and accelerate NAS performance.

No Picture
Backup

Aparavi leverages intelligence of archive solution for new backup offering

October 21, 2019 Mark Cox Comments Off on Aparavi leverages intelligence of archive solution for new backup offering
Aparavi File Protect & Insight is being sold as a separate solution from their original Active Archive, because the use cases are so fundamentally different.

Backup

Commvault Canada country manager Hemdan bullish on new Commvault offerings

October 18, 2019 Mark Cox Comments Off on Commvault Canada country manager Hemdan bullish on new Commvault offerings
While the Metallic SaaS solution for the midmarket won’t arrive in Canada till the new year, the strengthening of Commvault Activate further enhances a solution that is already doing well in Canada.

Channel Programs

Dell Technologies sees pluses for partners in internal restructuring efforts

October 18, 2019 Mark Cox Comments Off on Dell Technologies sees pluses for partners in internal restructuring efforts
Dell’s channel delivered good performance numbers in their now-completed Q2, but the big news for the channel in the quarter may be a pair of management changes at Dell that are related to larger organizational restructuring.

Backup

Commvault scales up Activate Go-to-Market with licensing changes, product enhancements

October 17, 2019 Mark Cox Comments Off on Commvault scales up Activate Go-to-Market with licensing changes, product enhancements
Since its formal launch a year ago, Commvault has been strengthening its internal resources behind the offering, and will be doing the same with channel resources going forward.