The latest release of the FinancialForce suite also strengthens predictable services capabilities in their PSA offering, and further improves forecasting with additional Salesforce Einstein integration.
This extension of the Avaya-Salesforce relationship provides a complete omni-channel integration between the customer engagement and CRM platforms. The companies plan to develop the relationship further, into areas like the Internet of Things.
Priced at $25 per user per month, Salesforce Essentials contains core CRM components like Einstein Artificial AI to help customers work smarter, and includes the Salesforce Trailhead online learning environment to make their experience easier.
Salesforce’s general managers discuss the innovations in their areas being announced at this year’s Dreamforce, and emphasize how they follow a common theme of allowing greater accessibility and customization capability.
Salesforce highlighted that Einstein, featured at last fall’s Dreamforce, is part of the new spring release, and is in the hands of customers. They also announced a new partnership with IBM that unites IBM’s Watson with Einstein.
In the last year, Montreal-based Nubik has both been deepening its relationship with Salesforce, and aggressively expanding into new markets.
Salesforce is now calling its ISV partners App Innovation partners, and explained in some detail why new conceptions of customer value make the distinction important.
The new enhancements come from the internal work of Salesforce Einstein, on the AI side, and the recent acquisition of collaboration vendor Quip.
